29-Year Tradition Smashed: Disney Cruise Line Will Introduce New Icon

Not content with a burgeoning theme park empire, Michael Eisner guided The Walt Disney Company onto new waters in the 1990s when he established Disney Cruise Line as a part of something he envisaged as the Disney Decade. The company was officially launched in 1996, with its inaugural cruise setting sail in 1998. It began with the Disney Magic, which introduced a blend of Disneys trademark...

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