$63 Billion Haul : Disney topped 2024 with $63 billion in licensed sales, owning 20% of the $307.9 billion global market. Mickeys Start : The licensing magic began in 1929 with Mickey Mouse tablets, growing to a $600,000 empire by 1934. Quirky Classics : Donald Duck Orange Juice and Peter Pan Peanut Butter turned characters into nostalgic food favorites. 2024 Standouts : Lilo & Stitch $2.6...

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