Disney Just Declared War on Resellers With a Radical New Move

If youve been to Walt Disney World Resort in the last few years, youve probably noticed something frustrating: limited edition merchandise disappearing faster than most guests can get through security. Whether its popcorn buckets, sippers, or seasonal collectibles, items that were meant to spread a little magic often end up being scooped up in bulk by resellers, only to reappear online hours later...

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